Each summer in New Orleans we are lucky enough to host the world’s premier cocktail festival, which started 15 years ago as just a small group of cocktail lovers. The best of the best in the industry are here to promote new products, new recipes, new ideas and not to mention plenty of tastings and competitions for the top mixologists to show off their skills and prove who really is the BEST!
We, at Boogie Booth, always look forward to Tales of the Cocktail (#TOTC17) as it brings some of the most creative companies to New Orleans who are excited to give their guests a unique experience with their product(s) while visiting this one-of-a-kind city and what a better souvenir than a branded photo or GIF with their company logo?
Check out some highlights from this year’s Tales of the Cocktail…
Exotico challenged mixologists from across the nation to submit their own concoctions, using Exotico Blanco or Reposado Tequila as the base spirit. Winners of the six semifinal events won an all expense paid trip to Tales of the Cocktail in New Orleans to compete for the grand prize and work up their concoctions for TOTC guests and judges. With as cool of a brand as Exotico has, we wanted to offer a photo experience that introduced the guests to their unique company and gave them a little taste of New Orleans with it. Guests had the option to morph their face into the iconic Exotico Sugar Skull or pose for a photo with friends and received a surprise Animated GIF, complete with a toast from the undead, and of a course a printed copy to take home! Click here to watch a quick tour on Exotico’s Instagram page!
BEEFEATER London Gin
Beefeater hosted a special spirited dinner celebrating Master Distiller, Desmond Payne, complete with a five course meal paired with classic gin cocktails with a modern twist. During the happy hour downstairs at Trinity Restaurant, guests were entertained by digital caricature artists (provided by Drawing Booth), gin cocktails, while our Roaming Photographer captured the candid moments and allowed guests to instantly access their photos and take home a printed copy.